Experts in Media urge you to take a moment to think of your favourite fast food restaurant, your favourite type of car or your favourite brand of juice. Whatever your favourite might be, one thing is certain, you know what their logo looks like. For example, take McDonalds. Their famous golden arches are recognizable by 99% of people on the planet! You don’t need to see the word ‘McDonalds’ to know that it’s McDonalds, just by seeing the logo, you instantly know what it is. The same applies to brands like Apple, Dominos, Nike, Starbucks, Twitter, Windows, Pepsi and plenty of other big name brands.
Experts in Media are committed to designing and providing clients with quality logos to best represent the company and its goals. A source from Experts in Media said recently, “The logo is the face of a company, the first impression. It is the first thing a potential customer/client will notice about you. It is a crucial ingredient to your brand identity, it makes a statement about you, your values, your strengths and the personality of your business”.
Experts in Media provide three tips to consider when designing your logo or outsourcing your logo design.
How do you want to be seen?
Who buys your products?
What will appeal most to your customers?
Once these three areas are covered it builds a solid foundation on which to begin the creation of the logo.
Experts in Media provide a few things to consider when designing or choosing to outsource, “1. A company that invests in a quality logo displays stability, customers/clients know that this is a brand that is not going anywhere soon. 2. You may have great content or a great product but if people are not visually engaged then you will be forgotten”.
A quality logo is a fundamental step in marketing your business effectively. A professionally designed logo will make an impression – helping you stand out from the crowd.
Do you need help branding your companies presence online? Do you sometimes feel like you don’t even know where to start? Thats okay! At Experts in Media we will be happy to care for your online brand management!